Workshops
1 week
(including preparation and reporting)
Need to innovate? We’ll provide inspiration and templates for productive product work sessions that gather all your great ideas, plus ours. We’ll find the differentiating and feasible themes for your business, sketching strategic product concepts that you (or we) can take into R&D sprints.
Design Sprints
2–4 weeks per sprint
Need to execute? We’ll create a breadth of low-fidelity concepts or a depth of high-fidelity designs, get them in front of your target audience, and see what resonates (and why). We use grounded theory research methods to synthesize unique behavioral insights and strategic product directions.
Advising
1–12 months
Need to level up? We’ll coach your team through product challenges, building a capacity for and culture of value-driven experience design. We can lead or support planning sessions and design critiques, sharing 4D Thinking principles and practices that help you succeed faster.
Brand
Karin Fyhrie
Founder, Sovereign Objects
Technology
Engagement is up and execs are happy at TrueCar
TrueCar’s online car buying experience wasn’t having the desired results. Five months, partnering with Runyon Design, crafted a differentiated, validated product and got them ready to build. The process:
Collaborative ideation workshops
Low-fidelity R&D sprints
Research synthesis and product strategy
High-fidelity mobile-first design
“Thank you for the entirely new way we now talk about our product and business. Your TRULY MAGNIFICENT WORK has given all of us a fresh perspective and renewed empathy.”
Civic data has reached new buyers at ProPublica
ProPublica wanted to turn a one-page experiment in selling datasets into a full storefront. Five weeks, working with their head of business development and handing off to their visual designers, got them ready to scale. The process:
Market research and content strategy
Information architecture and wireframing
HTML prototyping (in Jekyll)
MVP design
“It looks great, it’s easy to use, it’s easy to manage — and people are using! Data’s rolling out, buyers are reaching out, and signups are happening. I couldn’t be happier.”
Exploratory editorial experiences are popular at The New York Times
The Times saw the opportunity for a travel app, hypothesized some value propositions, and wanted to explore possible products. Three weeks, partnering with strategist Tom Critchlow and the NYT's R&D team, gave them a breadth of differentiated, on-brand ideas to test. The process:
Market and analogous research
Collaborative ideation workshops
Low-fidelity concepts and visual prototypes
“You were so great to work with on what was a very loosely defined project.”